Food Trend

FOOD TRENDS 2023

1. Yaupon

Yaupon is the only known caffeinated plant native to North America. Some Native Americans have brewed it into herbal tea. Yaupon has become increasingly popular in tea bags and blends. Its mild, earthy flavor will be new to some consumers, and they can expect to see it appear in drinks and on bar menus, from kombucha to cocktails.

2. Pulp

Non dairy milk alternatives like oat milk and almond milk have become common and popular in shelves and coffee shop nowadays. This also means nut pulp has suddenly become an abundant by-product and many manufacturers started to upcycle these byproducts to create new innovations in the baking space, from alternative ours to baking mixes.

3. Plant Based Pasta

You’re likely familiar with chickpea, cauliflower, and zucchini pasta, but expect to see a wide variety of produce will and their way to the pasta aisle next year, such as green bananas, spaghetti squash, cassava, and etc.

4. Dates

Dates isn’t just a delicious, sweet, yummy snack. This fruit is also trending as an alternative natural sweetener for the upcoming year. Whether it’s in the form of pastes, syrups, ketchup and etc.

5. Better Poultry and Eggs

Consumers are increasingly concerned with animal welfare. The Global Animal Partnership is implementing a new initiative, The Better Chicken Project, which is designed to help improve the living environment of chickens and the quality of the chicken we eat.

6. Environmental Awareness

In line with consumer concerns, predicts more and more of food and beverage brands will feature information about manufacturing, production, distribution, and how those ladder up to sustainability and the reduction of carbon footprints.

7. Kelp

Kelp is good for the environment. It helps to absorb carbon in the atmosphere and it is good for human consumption. Expect to see it in noodles, chips, fish-free “fish” sauce, and more in 2023.

8. Premium Pet Foods

Pet parents looking to feed their fur babies with higher-quality foods made from nutritious ingredients. This is why many new treats and food recipes in the market are being formulated with pet wellness at the forefront.

9. Nostalgic Foods

Old-school comfort foods and meals that remind you of childhood will see increased innovation and reinvention next year, but with a healthy twist.

10. Avocado Oil

While avocado oil’s presence in the market isn’t new, but Whole Foods believes this trend will continue this year. Avocado oil will become more mainstream in snacks, mayonnaise, ready-to-eat meals, and more.